Arrow Electronics, Inc. recently acquired United Technical Publishing, a division of Hearst Business Media and a leading digital provider of product information to the global electronics components industry. Under the new partnership, Arrow will use Élan Ad to manage advertising operations for the new division.

United Technical Publishing’s portfolio includes directories, e-newsletters, 16 engineering-driven websites, inventory access tools and databases that are important resources for engineers involved in product design.

Operating in North America, Europe and Asia, the United Technical Publishing’s family of products and services supports over one million professionals worldwide in the field of electronic components, including engineers, procurement and strategic decision makers, with magazines, websites, forums, events, and design and inventory tools.

Arrow Electronics (www.arrow.com) is a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Arrow serves as a supply channel partner for more than 100,000 original equipment manufacturers, contract manufacturers and commercial customers through a global network of more than 460 locations in 56 countries.