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Prism's recent acquisition of Penton Media has positioned the new Penton Media as the largest independent business-to-business publisher in the U.S. In support of this acquisition, Penton has reached an agreement with The Media Services Group to expand its use of the MSGL software system throughout the larger, post-acquisition business. The deal will allow the new company to consolidate the former Penton and Prism operations onto a single platform supporting approximately 200 concurrent users, replacing their legacy applications and positioning the company to support further growth.
Penton publishes 113 trade magazines, 145 websites, 200 e-newsletters and more than 500 rich data products and organizes 96 industry trade shows and conferences.
Company Website: www.penton.com