NEW ENGLAND JOURNAL OF MEDICINE LICENSES INTERNET AD

New England Journal of Medicine

The Massachusetts Medical Society (MMS), a long time customer of The Media Services Group (MSGL) and publisher of The New England Journal of Medicine, has licensed Élan Internet Ad and MultiMedia to manage the billing of online advertising. As part of the deal, MMS will also upgrade from an older version of MSGL's software to the latest Élan 7.1 release of Ad.

The Massachusetts Medical Society is the oldest continuously operating medical society in the United States, with a rich history as a powerful force in patient advocacy, public health, and the dissemination of medical information. The Society’s mission is to educate and advocate on behalf of physicians and patients throughout the Commonwealth, to advance medical knowledge, and promote a better health care system.

The Society publishes the New England Journal of Medicine, the Journal Watch family of professional newsletters covering 11 specialties, and AIDS Clinical Care.

Company Website: www.massmed.org